WHAT IS THE
GROWTH INITIATIVE?

The G.R.O.W.T.H.(Giving Real Opportunity With Talent & Heart) Initiative was created by 100 Roses From Concrete Founder/Chief Creative Officer Keni Thacker, former Program Creator of the J. Walter Thompson Young Commodores program in March of 2020. The program allows a select group of multicultural college students to gain advertising and marketing experience over ten weeks. The GIFs, for short, will apply the lessons 100 Roses From Concrete members and special guests taught to create branding solutions for real-life non-profit clients as they learn to adapt to a new world coronavirus.

Work Created by the GIFs below

Apply to become a G.R.O.W.T.H. Client

For five years, the G.R.O.W.T.H. Initiative (managed by 100 Roses From Concrete) has created impactful televised public service announcements for nonprofits nationwide. Through its work, it has given multicultural college students real opportunities with talent and heart to make these PSAs through its ten-week hands-on virtual advertising experience.

We seek two great nonprofits to promote their excellent work and raise awareness. If your organization can benefit from our services, please fill out this form to be considered. You must be a 5O1c3 organization.

Apply Here

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G.R.O.W.T..H.
Fellows

Apply to become a G.R.O.W.T.H. Fellow

Applicants must be currently enrolled in college and be an incoming
juniors, seniors, or recent graduates of under two years (No later than 2023).
Commit to the program at least two days a week and at least 6 hours a week. Each session will be 2 hours. (Each virtual evening G.R.O.W.T.H. session will be 2 hours. Additional time is required for team meetings.)
Applicants must have at least one year of studies in advertising, marketing, media, or public relations.
Applicants should have access to a computer with a camera.
All genders are welcome.