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Here’s where you’ll find the latest 100RFC news, media releases, and a press kit.
Our Press Kit
Welcome journalists. Below are a few paragraphs about 100RFC – plus downloadable pics of our founder, Keni Thacker, and our logo. Hit us up if you’d like an interview or need quotes about exactly how 100RFC continues to help people of color in advertising, marketing, media, and public relations industries and how 100RFC is changing the industry.
ABOUT 100 ROSES FROM CONCRETE
What began as a hand-picked group of men in the ad, media and public relations industries to connect, collaborate and grow as professionals of color evolved into a nonprofit organization focused on bringing real, positive change in industries historically known to lack diversity, equity and inclusion. The organization, founded by Adweek Change Creator of the Year, DEI industry leader, Keni Thacker, began including women into their ranks on January 1st, 2021. 100RFC became nationally known for its Covid-19 response called The G.R.O.W.T.H. Initiative, a virtual summer agency program for diverse students who lost their internships during the pandemic.